Important Things you Should Know
Information we collect
When you browse our sites, Blackline collects the following information:
- Your IP address – Blackline collects your IP address to measure our Web site traffic and to help provide a relevant shopping experience.
- Referral web site – If you come to Blackline Sites via a link, we collect the location of the link that referred you.
- Browser type – We collect information about the browser you are using to help optimize the Blackline Sites for visitors.
- Device type – Blackline GPS sites tracks what type of device or web-connected interface (computer, tablet, smart phone, etc.) you use to access the site. This information is used to ensure that our websites are optimized for your specific device.
- Navigation on the web sites and duration – Blackline keeps track of pages you visit to help provide you with a more personalized shopping experience.
- Search terms – If you have arrived on a Blackline GPS website using Google or another search engine, we will track what words you have used to find us. This information is used to help align our content strategy with what our users search for.
Purchases through the Blackline web sites
Blackline collects your name, address and payment information to process your order. We collect information within server system that is associated with a session. A cookie is placed on your computer that records the session identification number. No payment information is contained within this cookie. Your browser must be set to accept cookies if you wish to add items to a shopping cart.
We collect your e-mail address and password in order to create your account. Please do not share this information with anyone. Blackline GPS is not responsible for any breach of privacy as the result of you sharing your login credentials with another party.
Your e-mail address
When you communicate through our web sites, Blackline collects your e-mail address and the other information that you provide in order to respond to your communication. When you enter contests, participate in surveys, or register for other activities on our web sites Blackline collects your name, e-mail address, telephone number, and the other information that is required for entry or participation, which may vary depending on the activity.
Is my personal or account information used for any other purpose?
Blackline may use your personal and account information to provide products or services you have requested, respond to a communication from you, contact you, understand your usage habits in order to improve our products and services, and as otherwise described in this policy. If you become our customer, we may send you periodic updates on important information about our company, products, and services.
Email address information submitted in a newsletter signup form or other method of requesting information will be used to send periodic email as to you containing content relevant to Blackline GPS, as well as to the broad class of Blackline products in which you are interested.
As you browse this site, advertising cookies will be placed on your computer so that we can understand what you are interested in. Our display advertising partner, AdRoll, then enables us to present you with retargeting advertising on other sites based on your previous interaction with this site. The techniques our partners employ do not collect personal information such as your name, email address, postal address or telephone number. You can visit this page to opt out of AdRoll and their partners’ targeted advertising.
Will my personal and account information be provided to any other party
Blackline does not share, sell, or rent your personal information to a third party. We may use your personal data in order to analyse our customer base. Statistical information may be shared with third parties, however Blackline GPS will ensure your anonymity. We take every reasonable measure to protect your information and will not provide your information to any authority without a properly issued warrant.
Our websites are designed with industry standard security measures including 256 bit SSL encryption in areas that require information submission or login credentials. The 256 bit SSL encryption is used by websites to ensure that any information transmitted from you, the user, to us here at Blackline GPS is protected from prying eyes, misuse, or alteration due to interception. We are confident in our security measures and it has always been a top priority to ensure that the information of our clients, potential clients, or site users is kept strictly confidential. Any client information held by Blackline GPS will not be released under any circumstances without a court warrant.
While we take every reasonable measure to ensure that your information is kept safe in our confidence, the nature of the internet makes it impossible to guarantee that this information will not be breached by a third party by means of data decryption or any other method. While it is extremely unlikely that this would ever occur, Blackline GPS holds no responsibility for breaches of information caused by either a malicious or non-malicious third party.
This policy may change, and if it does, any changes will be identified on the Blackline GPS websites. That way you’ll always be fully aware of what information is collected, how it’s used and under which circumstances it may be made available.
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